USA Track & Field To Expand Operating Budget Under CEO Max Siegel

USA Track & Field To Expand Operating Budget Under CEO Max Siegel

By msi
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Dec 10, 2015
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By Ben Fischer, Staff Writer-Street & Smith Sports Business Daily

Published

USA Track & Field will expand its operating budget to $35M in ’16, CEO Max Siegel will announce tonight at the opening session of the NGB’s annual meeting. The $5M spending increase over ’15 is the latest result of several major sponsorships signed under Siegel’s tenure, most notably the 23-year, $400M extension with Nike signed in ’14. Siegel will also disclose that running shoe maker Hoka One One has renewed its title sponsorship of the Hoka One One Middle Distance Classic for ’16. At the weekend-long meeting, the NGB may also consider changes to rules dictating when athletes must wear Nike-branded Team USA gear on trips, an issue that led sprinter Nick Symmonds to sit out IAAF World Championships in August.

Read full article here.

 

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